Webinar: Diversifying your Consulting Practice for Times of Crisis

Presenter: Jacob Beningo, William Kassebaum and Daryl Gerke
Date: 18 June 2020
Time: 2:00 - 3:00 PM ET


At one point or another, every consultant's practice goes through a dry period. These dry periods can not only be discouraging but can add emotional and financial strain to the consultant. In this webinar, we will explore the strategies and techniques that consultants can follow to diversify their offerings to minimize their dry spells and thrive in times of crisis.

Topics covered in this webinar include:

  • Marketing strategies and tactics
  • Consulting is more than contracting
  • Filling your pipeline
  • Networking best practices
  • Managing cash flow and finances


Jacob Beningo is president of Embedded Group. He is an independent consultant who specializes in the design of real-time, microcontroller based embedded software. He has published two books, Reusable Firmware Development and MicroPython Projects, and he writes a weekly blog for DesignNews.com focused on embedded system design techniques and challenges. Visit www.beningo.com to learn more.


Earn PDH Credits

If you have participated in an IEEE-USA Webinar, you can earn professional development hours (PDHs) from IEEE's Educational Activities Department by clicking here to request a certificate.*

*Please allow 7-10 days to receive a certificate.