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Laura Burford


Consulting is a relationship business built on trust. Consultants build trust by focusing on displaying credibility and providing value to clients even before they become a client. But how does a consultant connect with a potential client? How does a consultant display credibility and build trust leading to a potential client wanting the consultant’s help?

This session provides an overview of five organic steps aimed at helping consultants and contractors get clients. Walk away not only with an overview of the steps but ideas to help you with lead generation and ongoing client nurturing.

Members with specific questions they’d like to have addressed may contact Laura at Laura@lauraburford.com.

About the Presenter

Laura Burford is a Business Advisor for Independent Consultants/Contractors and Boutique Consulting Businesses. She leverages her thirty plus years of consulting experience and expertise by partnering with consultants helping them clarify their focus, get clients, and make money. Laura does it with the help of her Consultancy Model© and her Signature System, the Consulting Jumpstart Blueprint©.

In addition to being a business advisor, Laura is an author, speaker, and educator. For more on Laura, check out her educational website, Laura’s Consulting Guide, consider subscribing to her Consulting YouTube channel, follow her blog articles on Medium, and check out her 2013 Small Business Book of the year, Project Management for Flat Organizations.


Earn PDH Credits

U.S. IEEE members who have participated in an IEEE-USA Webinar can earn professional development hours (PDHs) from IEEE’s Educational Activities Department by clicking here to request a certificate.*

*Please allow 7-10 days to receive a certificate.

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